atmosphere healthcare Offers Dentists a Unique Way to Address Dental Anxiety

Is the fear of going to the dentist keeping patients from getting critical healthcare? According to recent studies, the answer is yes. Statistics show that between 9% and 20% of Americans (between 30 and 40 million people) avoid going to the dentist regularly because of Dental Anxiety, the fear of seeking or receiving dental care.

This avoidance can lead to more serious health issues such as gum disease and tooth decay. A JADA (Journal of the American Dental Association) report found that a patient’s perception of a dental care experience as painful “… can not only result in poor satisfaction with the therapy but also in the avoidance of necessary treatments, resulting in the deterioration of oral health.” This can lead to negative impact on a dentist’s business, such as revenue loss, lower patient retention rates, and fewer referrals.

With this in mind, dentists are increasingly looking to fight the growing problem of dental anxiety by creating a more calming waiting room environment — one that helps mitigate the negative impact of dental anxiety on their business.

Enter atmosphere-Healthcare, a new turnkey visual platform with a clear clinical objective — that of calming patients fears where it matters the most — in the waiting room.

atmosphere-Healthcare offers a selection of turnkey, installed calming and stress-relieving visual platforms for clinics, waiting rooms, medical and dental practices. Via an innovative approach to the production of its proprietary content, atmosphere-Healthcare’s UHD (Ultra High Definition) screens display realistic impressions of nature in a relaxing and immersive way, specifically produced to help patients to calm down.

The result is a wide range of patient and doctor benefits, including reduced patient stress levels, the slowing down of patient pulse rates while stabilizing breathing, improved communication between medical staff and patients, and less need for sedatives.

Using nature scenes to create a calming effect in a waiting room may not be new, but atmosphere-Healthcare’s approach is. The company utilizes proprietary 4K nature footage (shot at 96 FPS) and displayed in UHD format at a slowed-down (48 FPS) pace. The result is a mesmerizing and calming experience that can help dentists garner higher patient satisfaction scores and increased word of mouth referrals, all while lowering the incidence of dental anxiety.

“atmosphere-Healthcare takes patients on a journey through beautiful and dreamy landscapes; waterfalls, ocean waves or deserts creating a unique and calming experience, with new content available for download on a continuing basis,” says atmosphere-Healthcare North America CEO Terry Lowe. “Dentists that use our service realize that reducing stress by providing comforting and relaxing entertainment is integral to successful healthcare delivery.”

“The atmosphere-Healthcare displays offer a calming and relaxing ambiance for our patients and staff,” said Dr. Thorsten Pletz of the Dental Centrum in Dusseldorf, Germany. “We are very satisfied with the system in our waiting room. We installed the atmosphere-Healthcare displays one year ago and we also use the system for the presentation of numerous lectures in our dental center. Our patients often comment on the very positive relaxing effect of the films.“

atmosphere-Healthcare display systems are available as turnkey installed solutions for a wide range of medical office environments. The service utilizes atmosphere-Healthcares’s plug-and-play media player^© (iPad control also available) while taking advantage of the latest advancements in Ultra High Definition television, offering a resolution of 3840 x 2160 with a 16:9 ratio. The turnkey service is available in two pre-packaged configurations. Customized solutions are also available. The two basic package options include:

4K Single Screen Solution

• An exclusive selection of the most beautiful and scenic atmosphere nature films.
• 20 immersive nature films with a duration of 15 minutes each, for a total playing time of 5 hours.
• atmosphere-Healthcare media player^© application with all features.
• Automatic software updates at no extra charge.

4K Multiple Screen Solution

• The complete atmosphere-Healthcare films library to date and all upcoming films.
• 100 immersing films with a duration of 15 minutes each.
• atmosphere media player^© application with all features
• Automatic software updates at no extra charge

Today, as dentists increasingly seek to shift from traditions that contribute to dental anxiety, the atmosphere-Healthcare visual platform brings a refreshing turnkey solution to progressive patient care. A cost-effective approach that can lead to higher patient satisfaction and increased referrals, while leaving the challenges associated with dental anxiety to those practitioners firmly rooted in the past.